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Question 107 - Certified Strategy Designer discussion

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An online retailer developing a new sales strategy that releases a new, limited time promotion every 10 minutes to keep shoppers engaged.

The retailer's strategy designer has concerns that the promotion falls into an ethical risk zone around addiction.

Which strategy should be used to bring potential issues to light?

A.
Design a workshop for the team to slow down and think through the potential consequences of the strategy to uncover stakeholder perspectives.
Answers
A.
Design a workshop for the team to slow down and think through the potential consequences of the strategy to uncover stakeholder perspectives.
B.
Release the project as intended knowing customer feedback will force the concerns to be addressed later.
Answers
B.
Release the project as intended knowing customer feedback will force the concerns to be addressed later.
C.
Create a provocative presentation showing how strategies like these will lead to unhealthy shopping behaviors, and send it to leadership.
Answers
C.
Create a provocative presentation showing how strategies like these will lead to unhealthy shopping behaviors, and send it to leadership.
Suggested answer: A

Explanation:

The best strategy to use to bring potential issues to light for a sales strategy that falls into an ethical risk zone around addiction is to design a workshop for the team to slow down and think through the potential consequences of the strategy and uncover stakeholder perspectives, as this helps foster ethical awareness, reflection, and dialogue. Releasing the project as intended or creating a provocative presentation may not address the ethical risk or create alignment.

asked 23/09/2024
Robert Endicott
45 questions
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