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Salesforce Certified Marketing Cloud Intelligence Accredited Professional Practice Test - Questions Answers, Page 5

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Question 41

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A client's data consists of three data streams as follows:

Data Stream A:

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 41 65731 09232024002818000000

The data streams should be linked together through a parent-child relationship.

Out of the three data streams, Data Stream C is considered the source of truth for both the dimensions and measurements.

The client would like to have a 'Site Revenue' measurement.

This measurement should return the highest revenue value per Site, for example:

For Site Key 'SK_C_2', the 'Site Revenue' should be $7.00.

When aggregated by date, the 'Site Revenue' measurement should return the total sum of the results of all sites.

For example:

For the date 1 Apr 2020, 'Site Revenue' should be $11.00 (sum of Site Revenue for Site Keys 'SK_C_1' ($4.00) and 'SK_C_2' ($7.00))

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 41 65731 09232024002818000000

Which options will yield the desired result;

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Question 42

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An implementation engineer has been provided with 4 different source files: 03m 48s

1. Twitter Ads ~

2. Creative Classification

3. Placement Classification

4, Campaign Category Classification

The main source is Twitter Ads (which includes various fields and KPIs), and the rest are classification files that connect to Twitter Ads and enrich different fields within it.

The connections between the files are described as follows:

1st Party Creative Classification

File structure/headers:

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 42 65732 09232024002818000000

Creative ID --- links back to Creative Key (Twitter Ads)

1st Party Placement Classification by

File structure/headers:

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 42 65732 09232024002818000000

A)

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 42 65732 09232024002818000000

B)

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 42 65732 09232024002818000000

C)

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 42 65732 09232024002818000000

D)

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 42 65732 09232024002818000000

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Question 43

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Which three statements describe Overarching Entities? 03m 23s

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Question 44

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Which two statements are correct regarding LiteConnect?

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Question 45

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An implementation engineer has been provided with 4 different source files: 03m 16s

1. Twitter Ads

2. Creative Classification

3. Placement Classification

4, Campaign Category Classification

The main source is Twitter Ads (which includes various fields and KPIs), and the rest are classification files that connect to Twitter Ads and enrich different fields within it.

The connections between the files are described as follows:

1st Party Creative Classification

File structure/headers:

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 45 65735 09232024002818000000

Creative ID --- links back to Creative Key (Twitter Ads)

1st Party Placement Classification &

File structure/headers:

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 45 65735 09232024002818000000

Category --- links back to Campaign Category (Twitter Ads)

Which proposed solution meets the client's requirements for the above use case?

A)

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 45 65735 09232024002818000000

B)

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 45 65735 09232024002818000000

C)

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 45 65735 09232024002818000000

D)

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 45 65735 09232024002818000000

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Question 46

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Your client has provided sample files of their data from the following data sources:

Google Campaign Manager

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 46 65736 09232024002818000000

Below are the requirements from the client and additional information:

* The sources are linked to each other by shared Media Buy names.

* In addition to the mutual Media Buys, the sources contain campaign and site values. However, the client would like to see the campaign/site values coming from Google CM and not from Google DV360.

* The source of truth for cost is Google DV360

Which action(s) are needed to take place in order to meet the client's requirement and set Google DV360 as the source of truth for Cost?

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Question 47

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A client's data consists of three data streams as follows:

Data Stream A:

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 47 65737 09232024002818000000

* The data streams should be linked together through a parent-child relationship.

* Out of the three data streams, Data Stream C is considered the source of truth for both the dimensions and measurements.

Assuming the data was ingested properly and the Parent Child was created correctly according to the client's requirements, what is the total

Impressions value for Campaign Key 'CK_3'?

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Question 48

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What is the relationship between 'Media Buy Key' and 'Creative Key?

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Question 49

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Which two statements are correct regarding variable Dimensions in marketing Cloud intelligence's data model?

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Question 50

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An Implementation engineer is requested to create a new harmonization field 'Offer' and apply the following logic:

Salesforce Certified Marketing Cloud Intelligence Accredited Professional image Question 50 65740 09232024002818000000

The implementation engineer to use the Harmonization Center. Which of the below actions can help implement the new dimension 'Offer?

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