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Which list email report metric represents the total number of emails minus hard and soft bounces?
What step type should be used in engagement studio if a user wants to branch prospects down two paths based on actions taken on a marketing asset?
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By default (using business accounts) Marketing Cloud Account Engagement creates new records as:

Question 99 - Certified Marketing Cloud Account Engagement Specialist discussion

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Which of the following can 'unmatched' prospects?

A.
Automation Rules
Answers
A.
Automation Rules
B.
Dynamic Lists
Answers
B.
Dynamic Lists
C.
Segmentation Rules
Answers
C.
Segmentation Rules
Suggested answer: B

Explanation:

Dynamic lists are lists that automatically add or remove prospects based on criteria that you define. Prospects can be ''unmatched'' from a dynamic list if they no longer meet the criteria. For example, if you have a dynamic list of prospects who have opened an email in the last 30 days, and a prospect does not open any email for 31 days, they will be removed from the list.Automation rules and segmentation rules do not ''unmatch'' prospects, they only apply actions to prospects that match the criteria

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asked 23/09/2024
Andrew Carver
38 questions
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