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Which list email report metric represents the total number of emails minus hard and soft bounces?
What step type should be used in engagement studio if a user wants to branch prospects down two paths based on actions taken on a marketing asset?
If the information in Salesforce differs from the information in Marketing Cloud Account Engagement, by default what information will be kept?
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Which two activities can automatically increase a prospects score using the default scoring model? Choose 2 answers
A project is on day 3 of a step with a designated wait time of 5 days. The engagement studio program is then paused for 1 day and restarted. If the wait time for the step remain at 5 days, what day of the designated 5 days of wait time would the prospect be on when the program is restarted?
A marketing user has created an email content record using the enhanced Pardot email experience. How can they send this email in an engagement program?
What is the expected behavior if an automation rule is NOT set to repeat?
By default (using business accounts) Marketing Cloud Account Engagement creates new records as:

Question 100 - Certified Marketing Cloud Account Engagement Specialist discussion

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Which Salesforce custom fields will sync with Marketing Cloud Account Engagement?

A.
Custom Record Type fields
Answers
A.
Custom Record Type fields
B.
Custom Prospect fields
Answers
B.
Custom Prospect fields
C.
Custom Account fields
Answers
C.
Custom Account fields
D.
Custom Opportunity fields
Answers
D.
Custom Opportunity fields
Suggested answer: B, C, D

Explanation:

Marketing Cloud Account Engagement can sync with Salesforce custom fields that are on the Lead, Contact, or Account objects. Custom Prospect fields in Marketing Cloud Account Engagement can be mapped to custom Lead or Contact fields in Salesforce. Custom Account fields in Marketing Cloud Account Engagement can be mapped to custom Account fields in Salesforce. Custom Opportunity fields in Marketing Cloud Account Engagement can be mapped to custom Opportunity fields in Salesforce.Custom Record Type fields are not supported by Marketing Cloud Account Engagement and cannot be synced

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asked 23/09/2024
wilson tan
45 questions
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