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Question 236 - Certified Marketing Cloud Account Engagement Specialist discussion

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LenoxSoft has a Marketing Cloud Account Engagement form titled ''Request a Demo' on their external website.

Which Marketing Cloud Account Engagement report should they use to see how many views their form has received?

A.
Conversions Report
Answers
A.
Conversions Report
B.
Landing Page report
Answers
B.
Landing Page report
C.
Form Handler Report
Answers
C.
Form Handler Report
D.
Form Report
Answers
D.
Form Report
Suggested answer: D

Explanation:

If LenoxSoft has a Marketing Cloud Account Engagement form titled ''Request a Demo'' on their external website, they should use the Form Report to see how many views their form has received (D). The Form Report shows the number of views, submissions, and conversions for each form created in Marketing Cloud Account Engagement. The Conversions Report (A) shows the number of prospects who converted from anonymous visitors to identified prospects. The Landing Page Report (B) shows the number of views, submissions, and conversions for each landing page created in Marketing Cloud Account Engagement. The Form Handler Report shows the number of submissions and conversions for each form handler created in Marketing Cloud Account Engagement.

Reference:Account Engagement Campaign Reporting

asked 23/09/2024
Vladimir Kornfeld
41 questions
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