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Question 235 - Certified Marketing Cloud Account Engagement Specialist discussion

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A Marketing Cloud Account Engagement administrator wants to keep the first value submitted in a field even if the prospect completes additional forms with different values for that field.

Which form field option should be enabled?

A.
Maintain the initial value upon subsequent form submissions
Answers
A.
Maintain the initial value upon subsequent form submissions
B.
Always display even if previously completed
Answers
B.
Always display even if previously completed
C.
Kiosk/Data Entry Mode: Do not cookie browser as submitted prospect
Answers
C.
Kiosk/Data Entry Mode: Do not cookie browser as submitted prospect
D.
Include 'Not you?' link to allow visitors to reset the form
Answers
D.
Include 'Not you?' link to allow visitors to reset the form
Suggested answer: A

Explanation:

In Pardot (Salesforce Marketing Cloud Account Engagement), when setting up form fields, there is an option specifically designed to maintain the initial value of a field that a prospect enters, even if they submit different values in the same field on subsequent forms. This is critical for maintaining consistent data when the first submitted value is of primary importance, such as capturing the original source of a lead. This setting ensures that the field value doesn't update with each new submission, thus preserving the original data.

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asked 23/09/2024
Alex Ng
41 questions
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