ExamGecko
Search Search Login
Home Home / Salesforce / Certified Marketing Cloud Account Engagement Specialist
Question list
Search
Search
Open VPLUS File
Convert VPLUS to PDF

Related questions

Which list email report metric represents the total number of emails minus hard and soft bounces?
What step type should be used in engagement studio if a user wants to branch prospects down two paths based on actions taken on a marketing asset?
If the information in Salesforce differs from the information in Marketing Cloud Account Engagement, by default what information will be kept?
LenoxSoft has a yearly conference and is using a Pardot form on a computer tablet. What can a Pardot administrator enable the form in order to reset the form after each new submission?
A marketing user pauses an Engagement Studio program and adds a new recipient list. What will happen to the newly added prospects when the program is resumed?
Which two activities can automatically increase a prospects score using the default scoring model? Choose 2 answers
A project is on day 3 of a step with a designated wait time of 5 days. The engagement studio program is then paused for 1 day and restarted. If the wait time for the step remain at 5 days, what day of the designated 5 days of wait time would the prospect be on when the program is restarted?
A marketing user has created an email content record using the enhanced Pardot email experience. How can they send this email in an engagement program?
What is the expected behavior if an automation rule is NOT set to repeat?
By default (using business accounts) Marketing Cloud Account Engagement creates new records as:

Question 252 - Certified Marketing Cloud Account Engagement Specialist discussion

Report
Export

LenoxSoft uses a custom account field in Salesforce and wants to use it for segmentation in Marketing Cloud Account Engagement.

What should an administrator do to be able to use the custom field in Marketing Cloud Account Engagement?

A.
Edit an existing default account field m Marketing Cloud Account Engagement and map it to the account file m Salesforce.
Answers
A.
Edit an existing default account field m Marketing Cloud Account Engagement and map it to the account file m Salesforce.
B.
Make no changes. Only default account fields can sync to Marketing Cloud Account Engagement.
Answers
B.
Make no changes. Only default account fields can sync to Marketing Cloud Account Engagement.
C.
Create a custom account field in Marketing Cloud Account Engagement and map it to the account field in Salesforce.
Answers
C.
Create a custom account field in Marketing Cloud Account Engagement and map it to the account field in Salesforce.
D.
Map the account field in Salesforce to a contact field that is already syncing with Marketing Cloud Account Engagement.
Answers
D.
Map the account field in Salesforce to a contact field that is already syncing with Marketing Cloud Account Engagement.
Suggested answer: C

Explanation:

The correct way to use a custom account field in Salesforce for segmentation in Marketing Cloud Account Engagement is to create a custom account field in Marketing Cloud Account Engagement and map it to the account field in Salesforce. This will allow you to sync the data between the two systems and use the custom field as a segmentation criterion in Marketing Cloud Account Engagement. You can create a custom account field in Marketing Cloud Account Engagement by going to Settings > Object and Field Configuration > Prospect Account Fields > Add Custom Field.Then, you can map it to the corresponding account field in Salesforce by selecting it from the drop-down menu

Show Answer
asked 23/09/2024
Velli Mutham
28 questions
PreviousPreviousNextNext
User
Your answer:
0 comments
Sorted by

Leave a comment first

ExamGecko

Copyright @2023 ExamGecko | All right reserved

Mail us: [email protected]
About us
Contact us
Twitter X
Facebook
Medium
Convert VPLUS to PDF
Open VPLUS files Easily and Quickly
Privacy Policy
Disclaimer
Terms