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Question 259 - Certified Marketing Cloud Account Engagement Specialist discussion

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Which two requirements must be met in order to have both a Lead and a Contact field sync with the same Marketing Cloud

Account Engagement prospect field?

Choose 2 answers

A.
The Lead and Contact fields must have the same Salesforce field label.
Answers
A.
The Lead and Contact fields must have the same Salesforce field label.
B.
The Lead and Contact fields must have the same API name.
Answers
B.
The Lead and Contact fields must have the same API name.
C.
The Marketing Cloud Account Engagement field must be mapped to the Salesforce field.
Answers
C.
The Marketing Cloud Account Engagement field must be mapped to the Salesforce field.
D.
The Marketing Cloud Account Engagement field must be a drop-down field.
Answers
D.
The Marketing Cloud Account Engagement field must be a drop-down field.
Suggested answer: B, C

Explanation:

In order to have both a Lead and a Contact field sync with the same Marketing Cloud Account Engagement prospect field, two requirements must be met. They are:

The Lead and Contact fields must have the same API name. The API name is the unique identifier of a field in Salesforce, and it must match exactly between the Lead and Contact objects.For example, if the Lead field has an API name of Lead_Source__c, the Contact field must also have the same API name4

The Marketing Cloud Account Engagement field must be mapped to the Salesforce field. The mapping is the connection between the fields in Account Engagement and Salesforce, and it allows the data to sync between the two systems.The mapping can be done manually or automatically, depending on the field type and the connector version

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asked 23/09/2024
Dang Xuan Bao
41 questions
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