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Question 263 - Certified Marketing Cloud Account Engagement Specialist discussion

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By default, which two objects does Marketing Cloud Account Engagement write to in Salesforce?

Choose 2 answers

A.
Lead records
Answers
A.
Lead records
B.
Contact records
Answers
B.
Contact records
C.
Opportunity records
Answers
C.
Opportunity records
D.
Account records
Answers
D.
Account records
E.
Case records
Answers
E.
Case records
Suggested answer: A, B

Explanation:

Marketing Cloud Account Engagement writes to Lead and Contact records in Salesforce by default, as these are the primary objects that store prospect information.Opportunity, Account, and Case records are not written to by default, but can be synced using custom fields and connectors1.

Reference:1:Marketing Cloud vs. Marketing Cloud Account Engagement

asked 23/09/2024
Aung Hain Htet
25 questions
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