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Question 39 - Certified Marketing Cloud Account Engagement Specialist discussion

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Which two requirements must be met in order to have both e Lead end a Contact field sync with the same Marketing Cloud Account Engagement prospect field? Choose 2 answers

A.
The Lead and Contact fields must have the same API name.
Answers
A.
The Lead and Contact fields must have the same API name.
B.
The Marketing Cloud Account Engagement field must be mapped to the Salesforce field.
Answers
B.
The Marketing Cloud Account Engagement field must be mapped to the Salesforce field.
C.
The Lead and Contact fields must have the same Salesforce field label.
Answers
C.
The Lead and Contact fields must have the same Salesforce field label.
D.
The Marketing Cloud Account Engagement field must be a drop-down field.
Answers
D.
The Marketing Cloud Account Engagement field must be a drop-down field.
Suggested answer: A, B

Explanation:

According to theSalesforce documentation, in order to sync a Marketing Cloud Account Engagement prospect field with both a lead and a contact field in Salesforce, the lead and contact fields must have the same API name, and the Marketing Cloud Account Engagement field must be mapped to the Salesforce field. The API name is the unique identifier for the field that is used by the system to sync the data. The field mapping is the configuration that tells Marketing Cloud Account Engagement which Salesforce field to sync with. The Salesforce field label and the Marketing Cloud Account Engagement field type are not relevant for the field sync, as long as they are compatible.

Reference:Salesforce documentation

asked 23/09/2024
Herlinda Cantu
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