ExamGecko

Salesforce Certified Marketing Cloud Account Engagement Consultant Practice Test - Questions Answers, Page 3

List of questions

Question 21

Report
Export
Collapse

What would an Administrator set up to have a document automatically download after a successful form completion?

Include a link to the content in the Thank You Content of the form.
Include a link to the content in the Thank You Content of the form.
Redirect the prospect to a landing page that has a link to download the content by checking the box labelled 'Redirect the prospect instead of showing the form's Thank You Content.'
Redirect the prospect to a landing page that has a link to download the content by checking the box labelled 'Redirect the prospect instead of showing the form's Thank You Content.'
Redirect the prospect directly to the URL of the content by checking the box labeled 'Redirect the prospect instead of showing the form's Thank You Content.'
Redirect the prospect directly to the URL of the content by checking the box labeled 'Redirect the prospect instead of showing the form's Thank You Content.'
Create an email template that includes a link to your document. On your form, add a completion action to 'Send autoresponder email' and select the email template that includes the document.
Create an email template that includes a link to your document. On your form, add a completion action to 'Send autoresponder email' and select the email template that includes the document.
Suggested answer: D
asked 23/09/2024
Andrey Markov
33 questions

Question 22

Report
Export
Collapse

Viewing a pricing page is considered a valuable buying signal. LenoxSoft would like to be able to report on and segment prospects who have visited the pricing page. Which automation tool would best achieve this?

Create a form with a Completion Action to send a pricing sheet.
Create a form with a Completion Action to send a pricing sheet.
Create a Dynamic List based on page view to segment automatically
Create a Dynamic List based on page view to segment automatically
Create a special campaign to track pricing page views.
Create a special campaign to track pricing page views.
Create a Page Action set to Tag prospects as having viewed it and add them to a list.
Create a Page Action set to Tag prospects as having viewed it and add them to a list.
Suggested answer: D
asked 23/09/2024
Jason Wang
40 questions

Question 23

Report
Export
Collapse

You decide to build an automation rule to automatically allow prospects to match the 'Title' criteria in your grade profile. You need to capture all prospects with any form of Vice President in their job title but want to exclude ones who are currently on any of your suppression lists. Which of the following sets of rule criteria will accomplish this?

Match ALL overall logic: Prospect List > Isn't > suppression List A; B; C; D Prospect default field > Title > contains > Vice President; VP
Match ALL overall logic: Prospect List > Isn't > suppression List A; B; C; D Prospect default field > Title > contains > Vice President; VP
Match ALL overall logic: Prospect List > Isn't > Suppression List A; B; C; D Prospect default field > Title > IS >Vice President
Match ALL overall logic: Prospect List > Isn't > Suppression List A; B; C; D Prospect default field > Title > IS >Vice President
Match ANY overall logic: Rule Group1: Match All Prospect List > Isn't > Suppression List A; B; C; D Rule Group2: Match All Prospect default field > Title > contains > Vice President; VP
Match ANY overall logic: Rule Group1: Match All Prospect List > Isn't > Suppression List A; B; C; D Rule Group2: Match All Prospect default field > Title > contains > Vice President; VP
Match ANY overall logic: Prospect List > Isn't > Suppression List A; B; C; D Prospect default field > Title > contains >Vice President; VP
Match ANY overall logic: Prospect List > Isn't > Suppression List A; B; C; D Prospect default field > Title > contains >Vice President; VP
Suggested answer: C
asked 23/09/2024
Michael Whitehouse
43 questions

Question 24

Report
Export
Collapse

Lenoxsoft wants individual engagement programs for each of their sales 'Status' field values. They want to ensure as Status field values change, the prospect will automatically stop receiving the previous program and move to the next program to receive only the relevant content. What solution would you recommend

Test list
Test list
Static list
Static list
Static list or Dynamic, both list can be used
Static list or Dynamic, both list can be used
Dynamic list
Dynamic list
Suggested answer: C
asked 23/09/2024
Lyboth Ntsana
43 questions

Question 25

Report
Export
Collapse

LenoxSoft wants to create a re-engagement program that will nurture prospects if they're last activity is greater than 90 days. Once they begin the re-engagement program, if they become active, the prospects need to remain in the program. Which solution would you recommend ?

Dynamic List
Dynamic List
Test List
Test List
Static or Dynamic list
Static or Dynamic list
Static List
Static List
Suggested answer: D
asked 23/09/2024
RJ MOTAUNG
36 questions

Question 26

Report
Export
Collapse

LenoxSoft currently has prospect and customer data located in their current email provider, spreadsheets from events, Salesforce, and LenoxSoft proprietary software. Specifically regarding their current email provider, what do you need to know before importing into Marketing Cloud Account Engagement to ensure a high deliverability rate in their initial Marketing Cloud Account Engagement email sends. Choose 2 answers:

Identify the currently mailable and unmailable prospects in their current email provider.
Identify the currently mailable and unmailable prospects in their current email provider.
How many emails a month were sent from the current email provider
How many emails a month were sent from the current email provider
The date LenoxSoft last compared data between the email provider and Salesforce.
The date LenoxSoft last compared data between the email provider and Salesforce.
When was the last time a prospect was emailed in their current email provider.
When was the last time a prospect was emailed in their current email provider.
Suggested answer: A, D
asked 23/09/2024
Maxim Shpakov
41 questions

Question 27

Report
Export
Collapse

When integrating Marketing Cloud Account Engagement Ultimate edition with Salesforce custom objects, what are two key attributes to ensure seamless custom object integration? Select 2

Lead, Contact or Account record added as a Related Object to the Salesforce custom object
Lead, Contact or Account record added as a Related Object to the Salesforce custom object
Salesforce Connector User has 'Read' permission to the custom object
Salesforce Connector User has 'Read' permission to the custom object
Campaign or Opportunity record added as a Related Object to the Salesforce custom object
Campaign or Opportunity record added as a Related Object to the Salesforce custom object
Customized 'Display in Table' values when configuring fields
Customized 'Display in Table' values when configuring fields
Suggested answer: A, B
asked 23/09/2024
Sebastian van de Zweerde
43 questions

Question 28

Report
Export
Collapse

The LenoxSoft marketing manager wants to report to the CEO each month the number of new leads generated and what types of assets are generating those new leads. Identify the Marketing Cloud Account Engagement reports and associated KPIs that would provide these metrics. Choose 2 answers:

Form Report: Impressions
Form Report: Impressions
Lifecycle Report: New Prospects Created
Lifecycle Report: New Prospects Created
Form Report: Conversions
Form Report: Conversions
Form Report: Submissions
Form Report: Submissions
Suggested answer: B, C
asked 23/09/2024
Felomino Bacquiano II
45 questions

Question 29

Report
Export
Collapse

What should be enabled on a Marketing Cloud Account Engagement form if an Administrator wants to sign many people up on the same computer at a trade show booth?

Kiosk/Data Entry Mode
Kiosk/Data Entry Mode
ReCAPTCHA
ReCAPTCHA
'Not you?' Link
'Not you?' Link
Progressive Profiling
Progressive Profiling
Suggested answer: A
asked 23/09/2024
Federico Miliacca
33 questions

Question 30

Report
Export
Collapse

LenoxSoft would like to set custom scoring based on event attendance. What scoring options are available through the Marketing Cloud Account Engagement Connectors?

Webinar & Event invite. Registrations & Attendance
Webinar & Event invite. Registrations & Attendance
Webinar & Event Registrations & Attendance
Webinar & Event Registrations & Attendance
Webinar: Attended/NoShow/Registered Event :Checked In/Registered
Webinar: Attended/NoShow/Registered Event :Checked In/Registered
Only Webinar & Event Attendance
Only Webinar & Event Attendance
Suggested answer: C
asked 23/09/2024
Daniel Yontz
44 questions
Total 262 questions
Go to page: of 27
Search

Related questions