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Salesforce Certified Marketing Cloud Account Engagement Consultant Practice Test - Questions Answers, Page 12

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'How could the prospect field 'Marketing Cloud Account Engagement Hard Bounce' be updated so a prospect becomes mailable?
LenoxSoft's marketing team wants to use one repeating program to continually nurture cold and unengaged leads, but wants the content for the emails sent through the program to be tailored based on how many times the prospect has entered the program. They have decided to create a custom field called 'Repeated Engagement' and increment that field by +1 each time a prospect enters the program. Using this method, how should the team meet this need?
which two considerations should be made when implementing an account-based marketing strategy? Choose 2 answers
LenoxSoft is using a repeating Engagement Studio program to send prospects who complete a specific form a series of emails, increase the prospect score when the emails are engaged with, and notify an assigned user if the call to action in the email is completed. Prospects should only repeat the program when the form is completed again. How should LenoxSoft add the prospects?
LenoxSoft wants to foster a closer relationship between customers and their customer success team. Each customer account is owned by a LenoxSoft success team member, who should be the sender of all Marketing Cloud Account Engagement emails sent to any contacts at that account. Which setting would make the Marketing Cloud Account Engagement email send from the appropriate success team member?
LenoxSoft has a 'Demo Request' landing page that is getting a lot of views, but not very many submissions. The marketing manager has the following requirements: * Receive a notification when prospects view the page, but do not submit to see if they can retarget. * Receive one notification per prospect. How should a consultant accomplish this in Marketing Cloud Account Engagement?
What is true about grading? [Choose two answers]
There is Custom Field Type in Marketing Cloud Account Engagement called Date/Time
LenoxSoft wants Co ensure they're not over-emailing their target audience on specific email send actions in an Engagement Studio program. What is the best way to help their marketing team achieve this goal?
'LenoxSoft wants to implement an ongoing targeted marketing effort focused on prospects in the high tech industry, with a score over 200, and a grade higher than a B. If a prospect matches this criteria, they want to send a series of emails, add to a list, and notify the assigned sales representative. What Marketing Cloud Account Engagement feature should be used to accomplish this marketing effort?

Question 111

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Which are true about Engagement Program

A.
If a prospect is removed from a list that a program uses, that prospect stops moving through the program
A.
If a prospect is removed from a list that a program uses, that prospect stops moving through the program
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B.
If you remove a prospect from a program's recipient list, and then add the prospect back later, they start where they left off in the program
B.
If you remove a prospect from a program's recipient list, and then add the prospect back later, they start where they left off in the program
Answers
C.
If a prospect opts out of a list used for a program, they still move through the program, but don't receive program emails
C.
If a prospect opts out of a list used for a program, they still move through the program, but don't receive program emails
Answers
D.
When no new prospects are added to or processed in a program for 30 days, it becomes inactive
D.
When no new prospects are added to or processed in a program for 30 days, it becomes inactive
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E.
When merged prospects are members of the same engagement program, it's possible for one to skip steps or move through the same step twice. The new master prospect restarts a program from the step that any of its merged prospects touched most recently
E.
When merged prospects are members of the same engagement program, it's possible for one to skip steps or move through the same step twice. The new master prospect restarts a program from the step that any of its merged prospects touched most recently
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F.
A single rule step can evaluate up to five conditions
F.
A single rule step can evaluate up to five conditions
Answers
G.
When no new prospects are added to or processed in a program for 365 days, it becomes inactive
G.
When no new prospects are added to or processed in a program for 365 days, it becomes inactive
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Suggested answer: A, B, C, D, E, F

Question 112

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You can enable Progressive Profiling with Marketing Cloud Account Engagement Forms in orderd to show ceratin fields only if the prospect already has data in selected field(s)

A.
True
A.
True
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B.
False
B.
False
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Suggested answer: B

Question 113

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What are available Data Formats in Marketing Cloud Account Engagement Form Fields

A.
Text
A.
Text
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B.
Number
B.
Number
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C.
Email
C.
Email
Answers
D.
Phone
D.
Phone
Answers
E.
Email with valid mail server
E.
Email with valid mail server
Answers
F.
Email not from ISPs and free email providers
F.
Email not from ISPs and free email providers
Answers
G.
Date
G.
Date
Answers
H.
Password
H.
Password
Answers
Suggested answer: A, B, C, E, F

Question 114

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While creating Layout Templates it is possible to Import Layout from certain URL

A.
True
A.
True
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B.
False
B.
False
Answers
Suggested answer: A

Question 115

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Which is true about Marketing Cloud Account Engagement API limits

A.
No limits at all
A.
No limits at all
Answers
B.
All editions have 10 000 API limit
B.
All editions have 10 000 API limit
Answers
C.
Marketing Cloud Account Engagement Growth Edition: Marketing Cloud Account Engagement Plus Edition: 25 000 Marketing Cloud Account Engagement Advanced Edition: 100 000
C.
Marketing Cloud Account Engagement Growth Edition: Marketing Cloud Account Engagement Plus Edition: 25 000 Marketing Cloud Account Engagement Advanced Edition: 100 000
Answers
D.
Marketing Cloud Account Engagement Growth Edition: 25 000 Marketing Cloud Account Engagement Plus Edition: 50 000 Marketing Cloud Account Engagement Advanced Edition: 100 000
D.
Marketing Cloud Account Engagement Growth Edition: 25 000 Marketing Cloud Account Engagement Plus Edition: 50 000 Marketing Cloud Account Engagement Advanced Edition: 100 000
Answers
Suggested answer: C

Question 116

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Which is true about Marketing Cloud Account Engagement Flile Hosting limits

A.
No limits at all
A.
No limits at all
Answers
B.
Marketing Cloud Account Engagement Growth Edition: 100MB Marketing Cloud Account Engagement Plus Edition: 500MB Marketing Cloud Account Engagement Advanced Edition: 10GB
B.
Marketing Cloud Account Engagement Growth Edition: 100MB Marketing Cloud Account Engagement Plus Edition: 500MB Marketing Cloud Account Engagement Advanced Edition: 10GB
Answers
C.
Marketing Cloud Account Engagement Growth Edition: 1GB Marketing Cloud Account Engagement Plus Edition: 5GB Marketing Cloud Account Engagement Advanced Edition: 10GB
C.
Marketing Cloud Account Engagement Growth Edition: 1GB Marketing Cloud Account Engagement Plus Edition: 5GB Marketing Cloud Account Engagement Advanced Edition: 10GB
Answers
D.
Marketing Cloud Account Engagement Growth Edition: 500MB Marketing Cloud Account Engagement Plus Edition: 2GB Marketing Cloud Account Engagement Advanced Edition: 5GB
D.
Marketing Cloud Account Engagement Growth Edition: 500MB Marketing Cloud Account Engagement Plus Edition: 2GB Marketing Cloud Account Engagement Advanced Edition: 5GB
Answers
Suggested answer: B

Question 117

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Which one is Marketing Cloud Account Engagement Event Connector

A.
Eventbrite
A.
Eventbrite
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B.
Eventor
B.
Eventor
Answers
C.
EventMe
C.
EventMe
Answers
D.
TheEvents
D.
TheEvents
Answers
Suggested answer: A

Question 118

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Which one is Marketing Cloud Account Engagement Video Connector

A.
YouTube
A.
YouTube
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B.
Wistia
B.
Wistia
Answers
C.
Vimeo
C.
Vimeo
Answers
D.
Dailymotion
D.
Dailymotion
Answers
Suggested answer: B

Question 119

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Can we connect Twilio SMS Center via Marketing Cloud Account Engagement Connector?

A.
True
A.
True
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B.
False
B.
False
Answers
Suggested answer: A

Question 120

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Which is true about Visitor Filters?

A.
Use filters to exclude some types of visits, clicks, or other actions from your campaign results and email notifications
A.
Use filters to exclude some types of visits, clicks, or other actions from your campaign results and email notifications
Answers
B.
You can the filter by IP
B.
You can the filter by IP
Answers
C.
You can filter by a hostname
C.
You can filter by a hostname
Answers
D.
You can filter by a hostname wildcard
D.
You can filter by a hostname wildcard
Answers
E.
You can't filter your own company IP
E.
You can't filter your own company IP
Answers
Suggested answer: A, B, C, D
Total 262 questions
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