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Salesforce Certified Pardot Consultant Practice Test - Questions Answers, Page 26

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Question 251

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"LenoxSoft's marketing team wants to track which of their white papers converts the most net new leads so they can write more like it.

What actions should be taken to ensure they can report on the statistics in Salesforce?

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Question 252

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"If an organization has several Pardot users who require direct login access to pi.pardot.com, what should be done before enabling user sync?

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Question 253

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"How could the prospect field ‘Pardot Hard Bounce’ be updated so a prospect becomes mailable?

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Question 254

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"A user is looking at the Engagement History Custom Lightning Component on a lead or contact record and wants to understand recent activities.

Which two types of activities would display in the lightning component?

Choose 2 answers

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Question 255

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"A user imported a CSV file of 100 prospects into Pardot to perform a mass update on the Country field. When the import completed, they noticed only 90 prospects were updated.

Which two reasons could explain why the remaining 10 prospects were not updated?

Choose 2 answers

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Question 256

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"What record page layouts can the Send Engage Email button be added to?

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Question 257

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"The LenoxSoft sales leadership has just implemented queues in Salesforce and wants to make sure their new leads coming from marketing nurtures are allocated fairly.

What should the Pardot administrator do to make sure new leads from nurture programs are properly routed in Salesforce?

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Question 258

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LenoxSoft dispatches service technicians to customer locations when their hardware is malfunctioning. After a service call, a customer service satisfaction rating is recorded and stored on the Case object in Salesforce. The LenoxSoft marketing team would like to use a high (>8) rating to classify a prospect as "Satisfied." Satisfied customers need to be automatically added to a specific engagement program for future up-selling.

What process would accomplish this in Pardot?

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Question 259

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The LenoxSoft sales team has received an influx of leads from the Product Interest form. Many of the leads are not located in the United States. LenoxSoft only sells to customers in the United States so the sales team has requested that these inbound leads get qualified based on country before being assigned.

How should they ensure only qualified prospects who submit the form are sent to the sales team as new leads?

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Question 260

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What task should be completed to surface engagement history metrics on campaigns after enabling connected campaigns and assigning the correct permissions?

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