Salesforce Certified Marketing Cloud Account Engagement Specialist Practice Test - Questions Answers, Page 16

Completion actions only affect prospects not visitors?

How can you set a prospect's first touch campaign?

A client wants to submit data to Marketing Cloud Account Engagement as well as their own database. What do you recommend they use?

When prospects register via a Marketing Cloud Account Engagement form, they will still receive GoToWebinar's reminder and registration emails.

LenoxSoft has had a Product Interest form live on their website for the past 3 months. They would like to make sure that, moving forward, every time the form is submitted, a custom field is updated. They also want to update that custom field for anyone who has submitted the form before today.

What combination of automation tools should LenoxSoft use to achieve this?

Choose one answer

LenoxSoft would like to implement a re-engagement program for prospects who are no longer active on their website.

How should a Marketing Cloud Account Engagement marketer design an engagement program focused on providing exclusive offers and content to re-engage prospects?

Choose one answer

LenoxSoft's marketing team shares a list of company names of all external visitors on their website with the regional sales managers. The regional managers use this list for cold calling and for insight on whether any recent opportunities are active on their site.

Which sequence of steps should the Marketing Cloud Account Engagement Administrator take to automate this process?

Choose one answer

Which three activities can be used to trigger an increase or decrease in a prospect's score? (Choose three answers.)

What is the fastest way for an Administrator to create a one-time of prospects who match specific criteria?