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Salesforce Certified Marketing Cloud Personalization Accredited Professional Practice Test - Questions Answers, Page 3

Question list

List of questions

Question 21

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What are the three types of ingredients available for a recipe?

Question 22

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Which three components of a recipe are optional when configuring a new algorithm?

Question 23

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What are IS machine learning powered algorithms called?

Question 24

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What is the maximum number of user attributes you can setup per dataset?

Question 25

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Which role would the admin assign a user if they need to view everything in interaction studio and create, update, publish and delete campaigns and recipes?

Question 26

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A brand wants to do an ad-hoc export of a new user-defined attributes, what option would they choose?

Question 27

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How many total global goals and filters can you define for your dataset in IS?

Question 28

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A brand wants to view campaign performance of specific groups of users. How would they view this within the platform?

Question 29

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A brand is testing three campaigns, each one with a control experience. Which segment type can the brand setup to make sure the same group always gets the control experience?

Question 30

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How often is the Event Stream report refreshed?

Question 21

What are the three types of ingredients available for a recipe?

Catalog-based and Trending

Recommendations

Co-Occurrence

Machine Learning

Promotions

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Question 22

Which three components of a recipe are optional when configuring a new algorithm?

Decisions

Ingredients

Variation

Boosters

Exclusions

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Question 23

What are IS machine learning powered algorithms called?

Machine Learning Tools

Einstein Recipe

Einstein Decisions

Data Science Workbends

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Question 24

What is the maximum number of user attributes you can setup per dataset?

100

250

500

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Question 25

Which role would the admin assign a user if they need to view everything in interaction studio and create, update, publish and delete campaigns and recipes?

Viewer

Campaign editor

Editor

Campaign author

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Question 26

A brand wants to do an ad-hoc export of a new user-defined attributes, what option would they choose?

The option to include built-in fields on a segment export

The option to exclude anonymous fields on a segment export

The option to include all custom fields on a segment export

The option to send segment date to Marketing Cloud

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Question 27

How many total global goals and filters can you define for your dataset in IS?

64 total for both filters and goals

25 filers and 25 goals

Unlimited

300 total between filters and goals

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Question 28

A brand wants to view campaign performance of specific groups of users. How would they view this within the platform?

Use a segment to setup a filter, then use the filter in campaign statistics

Use a segment to set a global goal

Use a segment to specify certain actions, which can be set as the goal for a campaign

Use engagement compare functionality to see the differences in key metrics and behaviours

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Question 29

A brand is testing three campaigns, each one with a control experience. Which segment type can the brand setup to make sure the same group always gets the control experience?

Third party segment

Control group segment

A/B test segment

Location-based segment

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