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Microsoft MB-220 Practice Test - Questions Answers, Page 13

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Question 121

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You need to set up a behavioral lead scoring model to identify leads who are sales ready. You set your sales ready lead score to 50. Now you want to use the grading system to show which leads are G

Question 122

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Note: In this section, you will see one or more sets of questions with the same scenario and problem. Each question presents a unique solution to the problem, and you must determine whether the solu

Question 123

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Note: In this section, you will see one or more sets of questions with the same scenario and problem. Each question presents a unique solution to the problem, and you must determine whether the solu

Question 124

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You are a Dynamics 365 Marketing functional consultant. Your company wants to:

Question 125

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You are a Dynamics 365 Marketing functional consultant at Contoso Ltd. You need to configure the LinkedIn Lead Gen feature. What are the two pre-requisites that must be applied before you are able

Question 126

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You are a functional consultant at Contoso. The EMEA sales manager wants you to configure Contoso’s landing page settings to capture activities by existing leads and contacts located in Belgium. You

Question 127

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You are creating a marketing list. You need the marketing list to be available for the subscription center. You set the marketing list to be a subscription list. What will the Marketing List Member

Question 128

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You are a marketing automation consultant. Your client wants to understand the benefits of using the natural language feature in Dynamics 365 Marketing. Which two statements explain why your client

Question 129

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To meet privacy and reporting standards, which three items does Litware require for segments? Each answer represents a complete solution.

Question 130

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You are a functional consultant analyzing the insights of the Marketing Page available in Dynamics 365 Marketing to collect data for a management presentation. Which element should you analyze to ob

Related questions

DRAG DROP Your company is Contoso Coffee Beans. The company's marketing department is setting up a real-time journey. After a customer uses the mobile application to sign in to one of the coffee bars, Contoso Coffee Beans wants to send them a push notification through the company's mobile app. This is the first time that the company has used the push message channel. You need to set up a connection to the mobile app. In which order should you perform the actions in Dynamics 365 Customer Insights - Journeys? To answer, move all actions from the list of actions to the answer area and arrange them in the correct order.

DRAG DROP You are a functional consultant that needs to create a new marketing form landing page. You want this form structure to be available for multiple future forms. Which five actions should you perform in sequence to complete your task? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

DRAG DROP You are a marketing professional who is conducting training for a group of marketing trainees. You are training on marketing forms and explaining the type of forms in Dynamics 365 Marketing. Which form type applies to each data collection purpose? To answer, drag the appropriate form type to the correct data collection purpose. Each form type may be used once, more than once, or not at all. You may need to drag the split bar between panes or scroll to view content. NOTE: Each correct selection is worth one point.

DRAG DROP You are creating a survey using a Dynamics 365 for Marketing Surveys. You need to include multiple question types. Which survey question types presents the best choice for each scenario/example presented? To answer, drag the appropriate survey question to the scenario/example. Each survey question type may be used once, more than once or not at all. You may need to drag the split bar between panes or scroll to view the content. NOTE: Each correct selection is worth one point.

You are configuring Dynamics 365 Customer Insights - Journeys for an upcoming online event. You have the following requirements: * The ability to use breakout rooms. * Event registration must be supported. Which type of Microsoft Teams event should you use?

DRAG DROP At your organization's latest event, booth visitors may sign up to try a newly developed game that uses the mixed reality of Microsoft HoloLens, As part of the sign-on process, the participant is created as a lead in the same Microsoft Dataverse environment where Microsoft Dynamics 365 Marketing is enabled. After the participant plays the game, the game results and points tally are sent to a custom trigger in Dynamics 365 Marketing. After the event, the marketing department wants to use a real-time journey to follow-up with the participants. * The department wants the first email to be sent directly after triggering the journey This email will include different content based on a range of points that are achieved in the game. The marketing department creates different emails for the different point ranges. * After the first email, the lead should be assigned to the correct salesperson for follow-up. You need to create the required steps and set up a Microsoft Power Automate flow to determine the correct salesperson, assign the lead, and create a phone call activity in Dynamics 365.

You created a real-time marketing form for your organization. You need to publish the form where your customers can access It. Which two actions should you perform? Each correct answer presents a complete solution. NOTE: Each correct selection is worth one point.

Note: This question is part of a series of questions that present the same scenario. Each question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution shown. After you answer a question in this section, you will NOT be able to return to it once you click on the Next button. As a result, these questions will not appear in the review screen. The marketing department created a new subscription center and marketing page that should be used whenever outbound and real-time emails ate sent to Contacts. The content designer asked you to ensure the emails sent through teal-time marketing journeys have the correct link in their preference center placeholder You need to ensure that the new subscription URL is used when emails are sent to Contacts. Solution: You ensure that the marketing journeys target Contacts, instead of Leads or Customer Profiles. Does this meet the goal?

The legal department in your company indicates that new contacts 'cannot' receive commercial tagged emails unless they opted in to receive them. As part of the onboarding journey for new customers, you send a transactional email requesting that the customers opt in and informing them of the new privacy policy. You need to be sure that you can send out the opt-in message without sending accidental commercial messages. What do you need to set as default values on the preference attributes on a contact?

DRAG DROP You are creating a new site map for the marketing department. The site map must contain the navigation to The modules in Microsoft Dynamics 365 Marketing. You need to use the model-driven app to configure the site map.

Question 121

You need to set up a behavioral lead scoring model to identify leads who are sales ready.

You set your sales ready lead score to 50. Now you want to use the grading system to show which leads are Good, Average or Poor. Which two grading models should you use? Each correct answer presents a complete solution.

Good = 31 - 50 / Average = 11 - 30 / Poor = 0 - 10

Good = 36 - 50 / Average = 16 - 35 / Poor = 0 - 15

Good = 35 - 49 / Average = 15 – 34 / Poor = 0 - 14

Good = 35 - 50 / Average = 15 - 35 / Poor = 0 - 15

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Question 122

Note: In this section, you will see one or more sets of questions with the same scenario and problem. Each question presents a unique solution to the problem, and you must determine whether the solution meets the stated goals. More than one solution might solve the problem. It is also possible that none of the solutions solve the problem. You are a Dynamics 365 functional consultant for Contoso Ltd. Contoso has multiple Facebook pages for products and services. Your marketing team has issued a help ticket stating that their Facebook Marketing posts have stopped working as of yesterday.

Solution: You reauthorize the Facebook social posting configuration to resolve the ticket.

Does this meet your goal?

Yes

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Question 123

Solution: You create a Facebook Social Posting Configuration to resolve the ticket.

Does this meet your goal?

Yes

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Question 124

You are a Dynamics 365 Marketing functional consultant.

Your company wants to:

control access to Marketing features that could incur extra costs, and

make sure no extra costs are being incurred by exceeding existing Marketing subscription limits. Which three steps should you take? Each correct answer presents part of the solution.

Monitor the quantity of contacts and emails on the server.

Monitor the quantity of Marketing contacts and emails.

Monitor the quantity of landing pages.

Monitor Litmus accounts and the number of previews.

Create teams to be used in designer feature protection rules.

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Question 125

You are a Dynamics 365 Marketing functional consultant at Contoso Ltd.

You need to configure the LinkedIn Lead Gen feature.

What are the two pre-requisites that must be applied before you are able to proceed with the configuration? Each correct answer presents part of the solution.

Create a strategy to match LinkedIn incoming leads to existing leads.

Have LinkedIn Profile with Campaign Manager enabled.

Grant the rightful users with the LinkedIn Lead Gen Forms Administrator or LinkedIn Lead Gen Forms Salesperson security roles.

Send a request to LinkedIn to allow the synchronization.

Have a LinkedIn Profile with Lead Gen Administrator enabled.

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Question 126

What should you do next to achieve your goal?

Update the Belgian landing page Matching Strategy.

Update the Default Matching Strategy located in Landing Page settings.

Update the Matching Strategy for the landing page in the Customer Journey.

Update the Default Matching Strategy located in Marketing settings.

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Question 127

You are creating a marketing list.

You need the marketing list to be available for the subscription center. You set the marketing list to be a subscription list. What will the Marketing List Member Type Be?

Account

Lead

Customer

Contact

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Question 128

You are a marketing automation consultant. Your client wants to understand the benefits of using the natural language feature in Dynamics 365 Marketing. Which two statements explain why your client may want to use the Natural Language feature? Each correct answer presents part of the solution.

Using the Natural Language feature allows marketers to build marketing journeys using simple words to specify touch points in the customer journey.

Using the Natural Language feature allows marketers to build segments using simple words to specify what audience they want to target.

When looking at a Marketing Journey created by another user, the Natural Language feature makes it easier to understand the logic of the journey and decide whether it meets the campaign goals.

When looking at a segment created by another user, the Natural Language feature makes it easier to understand the logic of the segment and decide whether it meets the target profile for a campaign.

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Question 129

To meet privacy and reporting standards, which three items does Litware require for segments? Each answer represents a complete solution.

Segments must include sorting by privacy requirements.

Segments should be Dynamic.

Segments should be Static.

Contacts blocked due to quotas will be added to a new segment.

Segments must include sorting by the Building Location entity.

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Question 130

You are a functional consultant analyzing the insights of the Marketing Page available in Dynamics 365 Marketing to collect data for a management presentation. Which element should you analyze to obtain information on the number of times the page was opened?

Visits

Interactions

Overview

Submissions

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