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You created a real-time marketing form for your organization.

You need to publish the form where your customers can access It.

Which two actions should you perform? Each correct answer presents a complete solution.

NOTE: Each correct selection is worth one point.

A.

Create a standalone page.

A.

Create a standalone page.

Answers
B.

Publish an event portal page.

B.

Publish an event portal page.

Answers
C.

Embed or inject the form through JavaScript code.

C.

Embed or inject the form through JavaScript code.

Answers
D.

Create a Canvas App page

D.

Create a Canvas App page

Answers
Suggested answer: A, C

You are working on marketing page templates

You want to make it easier for marketing users to filter the best matched template from the template gallery. Which two attributes can you use to categorize the templates? Each correct answer presents a complete solution. NOTE: Each correct selection is worth one point.

A.

Visual style

A.

Visual style

Answers
B.

Brand

B.

Brand

Answers
C.

Market type

C.

Market type

Answers
D.

Orientation

D.

Orientation

Answers
Suggested answer: A, B

You are pan of the marketing department at AdventureWorks Cycles and recently started using Dynamics 365 Customer Insights - Journeys.

You want to know the results of the different marketing activities run across the organization. Specifically, the statistics, analytics, and key performance indicators (KPIs) based on your marketing results.

On which three entities can you find this information? Each correct answer presents a complete solution.

NOTE: Each correct selection is worth one point.

A.

Campaigns

A.

Campaigns

Answers
B.

Lead Scoring Models

B.

Lead Scoring Models

Answers
C.

Activities

C.

Activities

Answers
D.

Marketing Pages

D.

Marketing Pages

Answers
E.

Contacts

E.

Contacts

Answers
F.

Account

F.

Account

Answers
Suggested answer: A, C, E

Your customer is using an outbound subscription center in Dynamics 365 Customer Insights - Journeys.

Due to data privacy concerns, they want to implement a global double opt-in for new subscriptions and consent preferences.

Vou need to configure the settings for this requirement.

Solution: Set up a Subscription center.

Does this meet the goal?

A.

Yes

A.

Yes

Answers
B.

No

B.

No

Answers
Suggested answer: A

You are configuring attribution options for a Survey in Dynamics 365 Customer Voice - Data. The One response per person setting is currently disabled You need to enable the One response per person setting. Which configuration change should you perform?

A.

Turn on the Save invited participants as contacts setting.

A.

Turn on the Save invited participants as contacts setting.

Answers
B.

Turn on the Accept responses setting

B.

Turn on the Accept responses setting

Answers
C.

Turn on the Only people in my organization can respond setting.

C.

Turn on the Only people in my organization can respond setting.

Answers
D.

Turn on the Save survey progress setting.

D.

Turn on the Save survey progress setting.

Answers
Suggested answer: C

DRAG DROP

The marketing department at your company wants to send emails to its target audience.

The emails sent must be based on an optimal schedule for each contact.

Which four steps must you take, m sequence, to achieve the goal? To answer, move the appropriate actions from the list of steps to the answer area and arrange them in the correct order.


Question 216
Correct answer: Question 216

Explanation:

Navigate to the designated Journey.

Select the Email tile.

In the contacts, insights, take the average of the analytics on the email open times.

Go to Schedule and set the send time to the average result.


DRAG DROP

You need to create a customer journey that meets these requirements:

1. Send an email to at customers in Sweden regarding an upcoming course demo.

2. Follow-up with a phone call to those contacts who opened the email, waiting one day between actions.

Which five actions should you perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

Question 217
Correct answer: Question 217

Explanation:

Add a Localization tile.

Add an Email tile and use the region-specific email record.

Add a Trigger tile.

Add a Scheduler tile.

Add a Phone Call tile.


You need to create a customer journey template for the marketing team. The team will use the template to launch a promotional offer to customers in Denmark. Sweden, and Norway.

What should you do?

A.

Create a new Customer Journey Template, and use Power Automate within the customer journey to dynamically send it based on a Contact's preferred Language.

A.

Create a new Customer Journey Template, and use Power Automate within the customer journey to dynamically send it based on a Contact's preferred Language.

Answers
B.

Create a new Customer Journey Template, and clone customer journey to dynamically send it based he template so that it can be reused for another country/region and language

B.

Create a new Customer Journey Template, and clone customer journey to dynamically send it based he template so that it can be reused for another country/region and language

Answers
C.

Create a new Customer Journey Template for each country/region, and change the language of each template to the desired language and make modifications.

C.

Create a new Customer Journey Template for each country/region, and change the language of each template to the desired language and make modifications.

Answers
D.

Create a new Customer Journey Template, and use the localization option within the customer journey to dynamically send it based on a Contact's preferred language.

D.

Create a new Customer Journey Template, and use the localization option within the customer journey to dynamically send it based on a Contact's preferred language.

Answers
Suggested answer: D

You are showing the marketing team how to measure campaign effectiveness with the built-in dashboards in Dynamics 365 Customer Insights - Journeys

A team member asks where they can find the metric that shows how many emails had at least one link selected, as a percentage of the total number of emails that were delivered as part of a customer journey.

You need to tell the team which section of the built-in aggregate channel analytics dashboard contains a key performance indicator (KPI) that provides this information.

Which section contains the relevant KPI?

A.

Delivery issues

A.

Delivery issues

Answers
B.

Positive customer engagement

B.

Positive customer engagement

Answers
C.

Negative customer engagement

C.

Negative customer engagement

Answers
D.

Delivery successes

D.

Delivery successes

Answers
Suggested answer: B

You are a Dynamics 365 Marketing functional consultant.

You need to create a customer journey to capture responses. You complete all the configuration tasks in Dynamics 365 Marketing. However, upon monitoring the journey statistics you notice that nothing was triggered.

What should you do to fix this issue?

A.

Publish the journey to go-live.

A.

Publish the journey to go-live.

Answers
B.

Enable an audit trail to capture the events.

B.

Enable an audit trail to capture the events.

Answers
C.

Check the security role.

C.

Check the security role.

Answers
D.

Enable logs to find the root cause.

D.

Enable logs to find the root cause.

Answers
Suggested answer: A

Explanation:

https://github.com/MicrosoftDocs/dynamics-365-customer-engagement/blob/main/ce/marketing/customer-journeys-create-automated-campaigns.md

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