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Question 126 - Certified Marketing Cloud Account Engagement Specialist discussion

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You want to get some insight into a prospects score at each stage in their lifecycle. What Marketing Cloud Account Engagement report can you use?

A.
Form report
Answers
A.
Form report
B.
Conversions report
Answers
B.
Conversions report
C.
List email report
Answers
C.
List email report
D.
Prospect lifecycle report
Answers
D.
Prospect lifecycle report
Suggested answer: D

Explanation:

The Prospect Lifecycle report shows how prospects move through the sales funnel, from visitors to customers. It also displays the average score and grade of prospects at each stage, as well as the number of days they spend in each stage. This report can help you understand how your marketing efforts are influencing the prospects' journey and identify areas for improvement.

Reference:Marketing Cloud Account Engagement Reports Overview,Prospect Lifecycle Report

asked 23/09/2024
Gary Cox
43 questions
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