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which two considerations should be made when implementing an account-based marketing strategy? Choose 2 answers
LenoxSoft has a 'Demo Request' landing page that is getting a lot of views, but not very many submissions. The marketing manager has the following requirements: * Receive a notification when prospects view the page, but do not submit to see if they can retarget. * Receive one notification per prospect. How should a consultant accomplish this in Marketing Cloud Account Engagement?
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Question 145 - Certified Marketing Cloud Account Engagement Consultant discussion

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What is important to remember when creating custom prospect fields in Marketing Cloud Account Engagement? [Choose one answer]

A.
Marketing Cloud Account Engagement cannot sync with multi picklist in Salesforce
Answers
A.
Marketing Cloud Account Engagement cannot sync with multi picklist in Salesforce
B.
The matching field in Salesforce must have the exactly the same name on the lead and contact object in order for Marketing Cloud Account Engagement to synch to both objects.
Answers
B.
The matching field in Salesforce must have the exactly the same name on the lead and contact object in order for Marketing Cloud Account Engagement to synch to both objects.
C.
Marketing Cloud Account Engagement cannot sync with formula fields in Salesforce
Answers
C.
Marketing Cloud Account Engagement cannot sync with formula fields in Salesforce
D.
You can only create 50 custom fields in Marketing Cloud Account Engagement.
Answers
D.
You can only create 50 custom fields in Marketing Cloud Account Engagement.
Suggested answer: B
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asked 23/09/2024
Salman Hashmi
33 questions
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