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Salesforce Certified Pardot Specialist Practice Test - Questions Answers, Page 19

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What does Pardot set on visitors' browsers to track their activities?
A user is experiencing errors when trying to save their email. What three items should they check for in order to successfully save their email draft? Choose 3 answers
LenoxSoft wants to create a Pardot landing page that matches the exact look and feel of their website. Which method would produce the closest results?
What step type should be used in engagement studio if a user wants to branch prospects down two paths based on actions taken on a marketing asset?
LenoxSoft’s email template designer has been tasked with driving more engagement with the company’s email content. They want to use the Click-Through Rate report to see which links prospects clicked. What insight does this report provide the template designer?
How often does Pardot sync with Salesforce?
Which Salesforce custom fields will sync with Pardot?
Which two prospect activities trigger a sync from Pardot to Salesforce? Choose 2 answers
The VP of Marketing wants to see all automation rules and engagement studio programs that a prospect has been a member of. Where should the VP of Marketing look to find this information?
A new Lead record is created in Salesforce without an automatically email address and the Salesforce connector is set to automatically create prospects In Pardot. What action will occur in Pardot?

Question 181

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How many CRM How many CRM connectors can a Pardot instance have verified at one time?

A.
1
A.
1
Answers
B.
2
B.
2
Answers
C.
5
C.
5
Answers
D.
Unlimited
D.
Unlimited
Answers
Suggested answer: A

Question 182

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What triggers a prospect record to sync from Pardot to the CRM? Choose 2 answers

A.
Landing page submission
A.
Landing page submission
Answers
B.
Mapping new custom fields
B.
Mapping new custom fields
Answers
C.
Form submission
C.
Form submission
Answers
D.
Opening an email
D.
Opening an email
Answers
Suggested answer: A, C

Explanation:

https://help.salesforce.com/articleView?id=pardot_activities_that_trigger_a_sync_from_pardot_to_salesforce.htm&type=5

Question 183

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An Administrator wants to make a list of all prospects who complete the Contact Us form but only wants them to be added the first time they complete the form. If a prospect is ever removed from the list, they shouldn’t be able to get added back to it.

What is a recommended way to create this type of list?

A.
Use a completion action on the form to automatically add anyone who completes it to the list.
A.
Use a completion action on the form to automatically add anyone who completes it to the list.
Answers
B.
Use a dynamic list that matches prospects as they complete the form.
B.
Use a dynamic list that matches prospects as they complete the form.
Answers
C.
Use an automation rule where prospects who complete the form will match the rule once and be added to the list.
C.
Use an automation rule where prospects who complete the form will match the rule once and be added to the list.
Answers
D.
Use table actions to add prospects who have completed the form to the list.
D.
Use table actions to add prospects who have completed the form to the list.
Answers
Suggested answer: C

Question 184

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What is a difference between a dynamic list and a static list?

A.
You cannot manually update list membership of a static list but you can manually update list membership of a dynamic list
A.
You cannot manually update list membership of a static list but you can manually update list membership of a dynamic list
Answers
B.
You cannot manually update list membership of a dynamic list but you can manually update list membership of a static list
B.
You cannot manually update list membership of a dynamic list but you can manually update list membership of a static list
Answers
C.
You can add an action to a dynamic list that will trigger when a prospect is added but you cannot add an action to trigger on a static list when a prospect is added
C.
You can add an action to a dynamic list that will trigger when a prospect is added but you cannot add an action to trigger on a static list when a prospect is added
Answers
D.
Dynamic lists are retroactive while a static list cannot be retroactive
D.
Dynamic lists are retroactive while a static list cannot be retroactive
Answers
Suggested answer: B

Question 185

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What is a good way in Salesforce to verify that a record is syncing to a prospect in Pardot?

A.
The Pardot sync checkbox is checked
A.
The Pardot sync checkbox is checked
Answers
B.
The first and last name fields are not empty
B.
The first and last name fields are not empty
Answers
C.
The Pardot URL field is not empty
C.
The Pardot URL field is not empty
Answers
D.
The lead/contact URL in Salesforce contains "Pardot"
D.
The lead/contact URL in Salesforce contains "Pardot"
Answers
Suggested answer: C

Question 186

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What does Pardot use to track HTML email opens?

A.
A tracking link is used as soon as a prospect clicks to open the email.
A.
A tracking link is used as soon as a prospect clicks to open the email.
Answers
B.
A tracking pixel loads on HTML emails when images are downloaded.
B.
A tracking pixel loads on HTML emails when images are downloaded.
Answers
C.
Opens are only tracked if a link is clicked; otherwise they are NOT tracked.
C.
Opens are only tracked if a link is clicked; otherwise they are NOT tracked.
Answers
D.
A tracking pixel loads on text emails when images are downloaded.
D.
A tracking pixel loads on text emails when images are downloaded.
Answers
Suggested answer: B

Question 187

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What user role must a Pardot user have in order to verify the Salesforce connector?

A.
Sales manager
A.
Sales manager
Answers
B.
Sales
B.
Sales
Answers
C.
Marketing
C.
Marketing
Answers
D.
Administrator
D.
Administrator
Answers
Suggested answer: D

Question 188

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Which three activities can increase or decrease a score in the baseline scoring system? (Choose three answers.)

A.
Landing page error
A.
Landing page error
Answers
B.
Unsubscribed from email
B.
Unsubscribed from email
Answers
C.
Assigned to a user
C.
Assigned to a user
Answers
D.
Webinar attended
D.
Webinar attended
Answers
E.
Form submission
E.
Form submission
Answers
Suggested answer: A, D, E

Question 189

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What is the process to add a prospect who visits a pricing page to a list?

A.
Create a page action
A.
Create a page action
Answers
B.
Create a segmentation rule
B.
Create a segmentation rule
Answers
C.
Use a Tag
C.
Use a Tag
Answers
D.
Create an automation rule
D.
Create an automation rule
Answers
Suggested answer: A

Explanation:

***remember that the page should contain Pardot tracking

Question 190

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Which two events allow for a prospect’s Pardot campaign to be set? (Choose two answers.)

A.
When new prospects are imported into Pardot via a .csv file.
A.
When new prospects are imported into Pardot via a .csv file.
Answers
B.
When the Google Analytics connector is enabled within Pardot, which will associate prospects with third-party campaigns.
B.
When the Google Analytics connector is enabled within Pardot, which will associate prospects with third-party campaigns.
Answers
C.
When prospects are added to a static list.
C.
When prospects are added to a static list.
Answers
D.
When a profile is associated with the prospects.
D.
When a profile is associated with the prospects.
Answers
Suggested answer: A, B
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