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Salesforce Certified Pardot Specialist Practice Test - Questions Answers, Page 6

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A marketer wants to create different Pardot lists to correspond with the different stages of the buying cycle. When an Opportunity stage changes in Salesforce. the prospect list membership automatically updates to reflect that m Pardot. example, if an opportunity moves from Negotiations to Closed Won, the prospects associated with that opportunity. Should be removed from the Negotiations list, and added to the Closed won list.

How could the marketer accomplish this?

A.
Completion Action
A.
Completion Action
Answers
B.
Page Action
B.
Page Action
Answers
C.
Automation Rule
C.
Automation Rule
Answers
D.
Dynamic List
D.
Dynamic List
Answers
Suggested answer: D

A marketing user wants to send an email template to a prospect list, but the specific email template Isn't available to choose when sanding a new list email.

How should the user resolve this Issue?

A.
Edit the list to be available for "Email Sanding"
A.
Edit the list to be available for "Email Sanding"
Answers
B.
Edit the email template to make it available for "List Emails"
B.
Edit the email template to make it available for "List Emails"
Answers
C.
Edit the list to be available for "Email Templates"
C.
Edit the list to be available for "Email Templates"
Answers
D.
Edit the email template and choose the appropriate list
D.
Edit the email template and choose the appropriate list
Answers
Suggested answer: B

Which two capabilities are true for completion actions? Choose 2 answers

A.
Completion actions are applied retroactively.
A.
Completion actions are applied retroactively.
Answers
B.
Completion actions apply to both visitors and prospects
B.
Completion actions apply to both visitors and prospects
Answers
C.
Completion actions cannot be applied directly on a landing page.
C.
Completion actions cannot be applied directly on a landing page.
Answers
D.
Completion actions do not execute on image file downloads
D.
Completion actions do not execute on image file downloads
Answers
Suggested answer: C, D

On Tuesday, a marketing user scheduled a list email to be sent this Friday, but their manager wants the email to go out tomorrow Instead. What Is the recommended way to change the scheduled sand data for the email.

A.
Edit the scheduled email. select Wednesday for the new data, and save it
A.
Edit the scheduled email. select Wednesday for the new data, and save it
Answers
B.
Edit the engagement studio program, select Wednesday for the new data, and save
B.
Edit the engagement studio program, select Wednesday for the new data, and save
Answers
C.
Delete the engagement studio program and create a new program that is scheduled for Wednesday.
C.
Delete the engagement studio program and create a new program that is scheduled for Wednesday.
Answers
D.
Delete the scheduled email and create a new email that is scheduled for Wednesday.
D.
Delete the scheduled email and create a new email that is scheduled for Wednesday.
Answers
Suggested answer: A

Which asset needs to be created first m order for a user to send a prospect a one-to-one email?

A.
Autoresponder
A.
Autoresponder
Answers
B.
Engagement studio program email
B.
Engagement studio program email
Answers
C.
Email template
C.
Email template
Answers
D.
List email
D.
List email
Answers
Suggested answer: C

What step type would be used in engagement studio to add prospects to another engagement studio program's recipient list?

A.
Rule
A.
Rule
Answers
B.
End
B.
End
Answers
C.
Trigger
C.
Trigger
Answers
D.
Action
D.
Action
Answers
Suggested answer: D

What are two benefits of the engagement studio tasting experience?

Choose 2 answers

A.
Evaluating email template options for the program
A.
Evaluating email template options for the program
Answers
B.
Visualizing a prospect's possible paths
B.
Visualizing a prospect's possible paths
Answers
C.
Understanding the timeline of the program
C.
Understanding the timeline of the program
Answers
D.
Measuring a specific step's performance
D.
Measuring a specific step's performance
Answers
Suggested answer: B, D

A client submits their Pardot form to test the form's completion actions. After they submit the form, none of the completion actions are applied to their prospect record. What do you give as to why the actions did not occur?

A.
The client has a visitor filter set up to filter activities from their IP address. Completion actions do not occur on filtered visitors.
A.
The client has a visitor filter set up to filter activities from their IP address. Completion actions do not occur on filtered visitors.
Answers
B.
The 'email' form field was set up to exclude free email addresses, so even though they submitted the form successfully, the Gmail address they used prevented the completion actions from running.
B.
The 'email' form field was set up to exclude free email addresses, so even though they submitted the form successfully, the Gmail address they used prevented the completion actions from running.
Answers
C.
The client did not un-pause the completion actions.
C.
The client did not un-pause the completion actions.
Answers
D.
Kiosk mode was enabled on the form, so completion actions did not run.
D.
Kiosk mode was enabled on the form, so completion actions did not run.
Answers
Suggested answer: A

Your client is looking for a way to increase the quality of leads that are being passed from marketing to sales. What advice do you offer?

A.
Only pass on leads that are very active on your site no matter the company profile.
A.
Only pass on leads that are very active on your site no matter the company profile.
Answers
B.
Implement a blended lead scoring and grading system.
B.
Implement a blended lead scoring and grading system.
Answers
C.
Automatically assign all leads to sales reps in a round-robin system.
C.
Automatically assign all leads to sales reps in a round-robin system.
Answers
D.
Add more landing pages and forms to your site to increase the number of conversion opportunities.
D.
Add more landing pages and forms to your site to increase the number of conversion opportunities.
Answers
Suggested answer: B

How can a prospect's score be changed?

A.
Through automation rules.
A.
Through automation rules.
Answers
B.
Through scoring model changes.
B.
Through scoring model changes.
Answers
C.
Through completion actions.
C.
Through completion actions.
Answers
D.
All of the above.
D.
All of the above.
Answers
Suggested answer: D
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