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Question 218 - Certified Marketing Cloud Account Engagement Consultant discussion

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LenoxSoft is migrating prospects from an external email vendor Into Marketing Cloud Account Engagement. They have record of which prospects have hard bounced within the last 6 months.

What should they do after importing the bounced prospects into Marketing Cloud Account Engagement in order to maintain their data integrity, but still be able to track the prospects?

A.
Ensure the Do Not Email field on the prospects is selected.
Answers
A.
Ensure the Do Not Email field on the prospects is selected.
B.
Add the prospects to a 'Bounced Prospects' list for suppression.
Answers
B.
Add the prospects to a 'Bounced Prospects' list for suppression.
C.
Send the prospects an email to see if their email addresses are valid.
Answers
C.
Send the prospects an email to see if their email addresses are valid.
D.
Delete the prospects so they can't be emailed through Marketing Cloud Account Engagement.
Answers
D.
Delete the prospects so they can't be emailed through Marketing Cloud Account Engagement.
Suggested answer: A
asked 23/09/2024
Mário Afonso
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