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Salesforce Certified Marketing Cloud Administrator (CRT-250) Practice Test - Questions Answers, Page 16

Question list

List of questions

Question 151

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Northern Trail Outfitters wants to add new data extensions containing customer purchases to their Marketing Cloud account Which value should link these new data extensions in Data Designer to the ex

Question 152

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A Marketing manager requests to receive an email, once a week, with high-level metrics in a standard format. Specifically the manager wants to know how many emails were sent in the last week. What

Question 153

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Northern Trail Outfitters to bring subscriber data from its data warehouse into Marketing Cloud. Which two fields would need minimal consideration, for size/scalability related reasons,when creatin

Question 154

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To prevent retention of stagnant data, Northern Trail Outfitters (NTO) wants any inactive data stored in data extensions to be cleared after 12 months. What action should NTO take?

Question 155

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While setting up marketing Cloud Connect, a marketing cloud admin navigates to the Marketing Cloud tab in Sales Cloud to complete the integration. The admin then receives the following error message

Question 156

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A Marketing Cloud admin is setting up Northern Trail Outfitter’s newest business units and several users to assign to the new business units. How would the admin assign users to the business units?

Question 157

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A Marketing Cloud admin has been asked to update their Marketing cloud SFTP password. Where in setup could they accomplish this task?

Question 158

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A Marketing Cloud admin wants to check the status of a salesforce contacts in All Subscribers. The account is connected to their salesforce org via Marketing Cloud Connect. Which subscriber key sho

Question 159

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A Marketing Cloud admin has been asked to include Sales Cloud data in their queries. Which future would allow this functionality?

Question 160

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A Marketing Cloud admin wants to automatically unsubscribe customers who respond to marketing emails asking to be removed from the mailing list. Which two steps should the admin take to enable this

Related questions

The Marketing Cloud admin for Northern Trails Outfitters wants to build an audience with Advertising Studio which mimics the traits of their most valuable customers. Which network(s) support lookalike audiences directly from Advertising Studio?

Northern Trail Outfitters has a mobile app. Which two products would allow them to send push notifications to customers with their mobile app? Choose 2 answers

A Marketing Cloud admin has been asked to grant full administrator permissions to a new user. Which two standard roles should be selected for the new user? Choose 2 answers

Which two statements are correct about Send Logging? Choose 2 answers

A Marketing Cloud admin is configuring the Marketing Cloud data model for the first time. Journey Builder with of messages being sent to customers, based on if there has been an order or not. There are two existing data model Orders: - Customers contains information about subscribers including Email Address, First Name, Last name. - Orders contains information about the orders and includes the unique identifier of the customer In which two ways should the admin configure Data Designer to allow this data to be used within a Journey? Choose 2 answers

A Contact Delete request has been processed for subscribers who have been sent an email. to previously in a northern action did NOT target all contacts in their account and a significant number of contacts which are still remaining. Which two data would still exist in the account? Choose 2 answers

A MC admin wants to sync Contacts from Sales Cloud, but is concerned about the number of Contacts since not all the contacts will be sent an email. What should the admin do to ensure only specific Contacts are synced?

A Marketing Cloud admin at a bank is asked to avoid storing sensitive data in the cloud. This data will only be sent to Marketing cloud to execute a send. Which feature would the admin use to meet this requirement?

A Marketing Cloud admin has been asked to update their Marketing cloud SFTP password. Where in setup could they accomplish this task?

Northern Trail Outfitters wants to leverage the REST API for an external application they plan to build. Where should their Marketing Cloud admin set up permissions to allow REST authentication?

Question 151

Northern Trail Outfitters wants to add new data extensions containing customer purchases to their Marketing Cloud account Which value should link these new data extensions in Data Designer to the existing contact records?

Unique Contact Identifier

Primary key

Unique Contact email address

Subscriber ID

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Question 152

A Marketing manager requests to receive an email, once a week, with high-level metrics in a standard format. Specifically the manager wants to know how many emails were sent in the last week.

What location and activity would allow the Marketing Cloud admin to complete the request?

Automation Studio: Create a Report Activity to run every seven days.

Email Studio: Select “Account Send Summary” in Tracking Reports and schedule a weekly report to be sent.

Automation studio: Create a Query Activity to query data from the “Sent” Data view, then use an Email activity to activate the sending of the data.

Analytics Builder: Select the “Account Send Summary” in Reports and schedule a weekly report to be sent.

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Question 153

Northern Trail Outfitters to bring subscriber data from its data warehouse into Marketing Cloud.

Which two fields would need minimal consideration, for size/scalability related reasons,when creating a data extension to house this data?

Choose 2 answers

Number

Text

Boolean

Decimal

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Question 154

To prevent retention of stagnant data, Northern Trail Outfitters (NTO) wants any inactive data stored in data extensions to be cleared after 12 months.

What action should NTO take?

Configure the business unit data retention setting to 12 months

Configure the Enterprise wide default retention to one year

Set inactive date to be automatically cleared after one year, but is recoverable

Apply a row based retention to each data extension as it is created, set to 12 months

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Question 155

While setting up marketing Cloud Connect, a marketing cloud admin navigates to the Marketing Cloud tab in Sales Cloud to complete the integration. The admin then receives the following error message:

Insufficient User Permissions. You have not been designated as an integrated Marketing Cloud User. Contact your system administrator.

The admin notices the Marketing cloud for AppExchange Admin option is selected when looking for the user settings.

What action should correct the issue?

Apply the appropriate user mappings in the CRM configuration.

Apply the Administrator and Marketing Cloud Administrator permission sets to user.

Reset all user passwords to force new tokens

Apply the marketing Cloud for AppExchange User option as well

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Question 156

A Marketing Cloud admin is setting up Northern Trail Outfitter’s newest business units and several users to assign to the new business units.

How would the admin assign users to the business units?

Give permissions to users at top-level account to assign their own business units.

Search for the individual user, select their name, and click Manage Business Units.

Search for the individual user, select their name and click Edit Business Units.

Re-import the users to update their assigned business units

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Question 157

A Marketing Cloud admin has been asked to update their Marketing cloud SFTP password.

Where in setup could they accomplish this task?

Data management

Security

Feature Settings

Company Settings

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Question 158

A Marketing Cloud admin wants to check the status of a salesforce contacts in All Subscribers. The account is connected to their salesforce org via Marketing Cloud Connect.

Which subscriber key should be used to search for the contact in All Subscribers?

15-digit contact ID

Numeric Subscriber ID

18-digit Contact ID

Email Address

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