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Salesforce Certified Marketing Cloud Administrator (CRT-250) Practice Test - Questions Answers, Page 2

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Northern Trail Outfitters (NTO) has expanded its marketing efforts globally and wants to implement a dedicated Sender Authentication Package. They plan to share it across each of their Marketing Cloud accounts Which two considerations would help NTO determine if a Dedicated IP is the right choice?

Choose 2 answers

A.
All of NTO's accounts should be on the same stack
A.
All of NTO's accounts should be on the same stack
Answers
B.
Send volume is large enough to maintain a positive or neutral reputation
B.
Send volume is large enough to maintain a positive or neutral reputation
Answers
C.
Length of time needed to pause sending is greater than one month
C.
Length of time needed to pause sending is greater than one month
Answers
D.
Pre-warmed IP address can be purchased from Salesforce
D.
Pre-warmed IP address can be purchased from Salesforce
Answers
Suggested answer: B

What does Marketing Cloud authenticate when a user logs in through the user interface?

A.
If the user is assigned a role in the parent business unit
A.
If the user is assigned a role in the parent business unit
Answers
B.
If the user is logging in from a whitelisted IP address
B.
If the user is logging in from a whitelisted IP address
Answers
C.
If the user is an API User on their record
C.
If the user is an API User on their record
Answers
D.
If the user has login hours enabled on their profile
D.
If the user has login hours enabled on their profile
Answers
Suggested answer: B

Northern Trail Outfitters is migrating from a small, in-house email solution to Marketing Cloud.

What should the Marketing Cloud admin consider when sending from the new IP Address?

A.
The IP address is on reserve, is already in use, and has an email sending history.
A.
The IP address is on reserve, is already in use, and has an email sending history.
Answers
B.
Building desirable sending history and data will be variable based on list size and engagement.
B.
Building desirable sending history and data will be variable based on list size and engagement.
Answers
C.
Sending in large volumes will alert ISPs the new IP Address is now in use.
C.
Sending in large volumes will alert ISPs the new IP Address is now in use.
Answers
D.
Migration of larger marketing campaigns is necessary prior to bringing on smaller, triggered campaigns.
D.
Migration of larger marketing campaigns is necessary prior to bringing on smaller, triggered campaigns.
Answers
Suggested answer: C

Northern Trail Outfitters (NTO) hired a new Marketing Cloud admin, who was told all emails come from [email protected]. the previous admin did not leave any documentation.

Which aspects would confirm a Sender Authentication Package (SAP) has been set up on the account?

2 answers

A.
Upon receiving an email, all tracked links start with click.email.nto.com
A.
Upon receiving an email, all tracked links start with click.email.nto.com
Answers
B.
The login page for Marketing Cloud Users is login.email.nto.com and is branded with NTO colors
B.
The login page for Marketing Cloud Users is login.email.nto.com and is branded with NTO colors
Answers
C.
Cloudpages personalized URLs are served from cloud.email.nto.com
C.
Cloudpages personalized URLs are served from cloud.email.nto.com
Answers
D.
Users receive Marketing Cloud password reset emails from help@email nto.com
D.
Users receive Marketing Cloud password reset emails from help@email nto.com
Answers
Suggested answer: A, C

Northern Trail Outfitters has five business units in their Marketing Cloud account. All business units should be configured to use the same SFTP directory How should this setup be achieved?

A.
Child business unit SFTP user should be created
A.
Child business unit SFTP user should be created
Answers
B.
Copy the parent SFTP user into each child business unit
B.
Copy the parent SFTP user into each child business unit
Answers
C.
Each business unit should have multiple SFTP users
C.
Each business unit should have multiple SFTP users
Answers
D.
All child business units should have an individual SFTP user
D.
All child business units should have an individual SFTP user
Answers
Suggested answer: D

A Marketing Cloud admin wants to create a suppression list for hard-bounced email addresses Where could the details be found?

A.
Run a Bounce Email Report
A.
Run a Bounce Email Report
Answers
B.
Query the Bounce Data View
B.
Query the Bounce Data View
Answers
C.
Query the Send Log
C.
Query the Send Log
Answers
D.
Run an Account Send Summary Report
D.
Run an Account Send Summary Report
Answers
Suggested answer: B

Northern Trail Outfitters (NTO) has the Discover Reporting Tool.

Which two report types could help NTO drive their mobile adoption strategy?

Choose 2 answers

A.
Email Performance by Device
A.
Email Performance by Device
Answers
B.
Time Between Send and Engagement
B.
Time Between Send and Engagement
Answers
C.
Deliverability Complaint Rate
C.
Deliverability Complaint Rate
Answers
D.
Email Sending Performance Report
D.
Email Sending Performance Report
Answers
Suggested answer: A, D

A Marketing Cloud admin is using the Import Wizard to import data into a non-sendable data extension, but receives an error indicating the import type being used requires a primary key.

Which import type could the admin use instead?

A.
Add Only
A.
Add Only
Answers
B.
Overwrite
B.
Overwrite
Answers
C.
Add and Update
C.
Add and Update
Answers
D.
Update Only
D.
Update Only
Answers
Suggested answer: B

A marketing Cloud admin wants to ensure sensitive information needed for email sends is NOT imported and stored in Marketing cloud. What solution should they implement?

A.
Tokenized Sending
A.
Tokenized Sending
Answers
B.
Transparent Data Encryption
B.
Transparent Data Encryption
Answers
C.
Key Management
C.
Key Management
Answers
D.
Field level Encryption
D.
Field level Encryption
Answers
Suggested answer: A

Northern Trail Outfitters is preparing to send a promotional email. The audience file was loaded into a data extension but does not display for Marketing Cloud admin scheduling the send.

What should the admin confirm to resolve the issue?

A.
The data extension is marked as Sendable
A.
The data extension is marked as Sendable
Answers
B.
The data extension contains a Salesforce ID
B.
The data extension contains a Salesforce ID
Answers
C.
The Data extension is marked as Sendable and Testable
C.
The Data extension is marked as Sendable and Testable
Answers
D.
The data extension is linked using the Contact Key
D.
The data extension is linked using the Contact Key
Answers
Suggested answer: A
Total 165 questions
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