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The Marketing Cloud admin for Northern Trails Outfitters wants to build an audience with Advertising Studio which mimics the traits of their most valuable customers. Which network(s) support lookalike audiences directly from Advertising Studio?
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Question 70 - Certified Marketing Cloud Administrator (CRT-250) discussion

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A university plans to use Journey Builder to improve their 1:1 marketing to potential students, current students, and alumni. The university currently has student data in the Sales Cloud. Other data, such as course catalog, student demographics, and alumni information, is stored in external systems.

Which two actions should the implementation Consultant recommend?

Choose 2 answers.

A.
Use Data Designer to link student and alumni data to the contact record.
Answers
A.
Use Data Designer to link student and alumni data to the contact record.
B.
Create an Import Activity to import alumni data into Salesforce Report.
Answers
B.
Create an Import Activity to import alumni data into Salesforce Report.
C.
Create list attributes to store student data from the Sales Cloud.
Answers
C.
Create list attributes to store student data from the Sales Cloud.
D.
Use Synchronized Data Sources to data from the Sales Cloud.
Answers
D.
Use Synchronized Data Sources to data from the Sales Cloud.
Suggested answer: A, D
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asked 23/09/2024
Tunde Ogunkoya
31 questions
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